Agricultural Experiment Station & Cooperative Extension Service |
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Vol. 14, No. 49
October 21, 2008 ...Word from the
Associate Director - Extension and Applied Research WORD FROM THE
ASSOCIATE DIRECTOR - EXTENSION AND APPLIED RESEARCH To build on the tradition of strong Kansas Extension Service, K-State Research and Extension has placed its focus on its employees, stressing the importance of personal professional development, bolstering strong local programming, and to embrace differences as our strength. In the spirit of leadership, if you haven't already read it, I'd encourage you to read Leadership Lessons From Bill Snyder by Robert Shoop and Susan Scott. You don't need to be a football fan to learn from his twenty leadership lessons. Have a great week! --Daryl Buchholz dbuchhol@ksu.edu
2009 OPEN ENROLLMENT: OCTOBER 1 – 31, 2008 Please carefully review the 2009 Open Enrollment booklet you have received in your department. This booklet provides information about health insurance and KanElect. To enroll or make changes for the plan year 2009, you will need to use
the online State of Kansas Self Service Center (not the KSU self service
center). This is the only method for enrolling or making changes for
2009. Instructions to log in to the State of Kansas Self Service Center
and password schema are as follows: Employees choosing not to go online during open enrollment will remain in the same medical plan in which they are currently in. However, employees will be defaulted into the “tobacco user” category and pay a higher premium for coverage. Employees desiring to participate in the 2009 KanElect dependent care and/or health care flexible spending accounts must enroll during the month of October 2008. Eligible dependent care expenses are incurred 1/1/09-12/31/09. Eligible health care expenses are incurred 1/1/09-12/31/09, with a grace period through March 2009. KanElect enrollment is online and at the end of the health insurance online enrollment. Further information can be found in the 2009 open enrollment booklet. --Division of Human Resources
NELD: NORTH CENTRAL 2009 This is class XV for the program consisting of four three-day seminars designed to build leadership in Cooperative Extension at all organizational levels. NELD: North Central is a program of the 12 North Central States and Penn State University. This program is sponsored by the North Central states’ Extension Services and in 2009 will be coordinated by Purdue Extension. Including the 2009 delegates, 36 K-State Research and Extension faculty have participated in NELD: North Central. If you are interested in future classes or learning more about the program, contact Marie Blythe at 785-532-6775 or mblythe@ksu.edu . --Marie Blythe
FOSTERING ENTREPRENEURSHIP IN YOUR COMMUNITY The paper addresses the potential for fostering entrepreneurship in rural communities, provides definitions of key terms, explains the different types of entrepreneurs, outlines Characteristics of Entrepreneurial Communities, and discusses the future of entrepreneurship. The paper also explains how communities can assess their local strengths and weaknesses to develop an action plan to help cultivate entrepreneurship. The paper is available at www.nercrd.psu.edu/Publications/rdppapers/rdp40.pdf . --Robert Wilson rmwilson@k-state.edu
4-H DAY WITH LADY CATS Registration forms will be arriving to you via e-mail soon. Registration will be due to the Meadowlark District Seneca Office by December 19. For more information, contact Ann Religa, areliga@ksu.edu ; Andrea Schmidt, aschmidt@ksu.edu ; or Megan Cassidy, mcassidy@ksu.edu . --Ginger Kopfer gkopfer@ksu.edu
4-H CITIZENSHIP WASHINGTON FOCUS - JUNE
17-28, 2009 Applications and the Applicant Ranking Forms are due in the State 4-H Office by Monday, December 1. Agents are encouraged to download the password protected “Initial Agent Information” to get the Ranking Form and detailed timeline information. A promotional e-mail message is being sent to 4-H On-Line Registration account holders who have indicated CWF as an interest. -- Justin Wiebers jwiebers@ksu.edu
MARKETING MINUTE: UNDERSTANDING RISK
COMMUNICATIONS A common definition of risk is: Risk = Hazard + Outrage. Hazard is the scientific assessment of a risk issue. It indicates a quantifiable measure of a problem, whether it is a concern to human health or not, and how likely it is to affect a certain percentage or number of people. Outrage is the component we most often deal with in risk communications, though both are important to understand. Outrage relates to the public's perception of risk - in this case, it might be in determining at what level target audiences and the broader public perceive a value or a threat by agricultural biotechnology to the environment, human health, or a particular aspect of their lives. A common strategy in managing the "outrage" component of a risk issue is to put people in a position where they feel they are in control. Some common strategies include the following: 1) Give them information that helps them understand what risk a
certain issue presents to them. For more communication and marketing tips, visit the K-State Research and Extension marketing Website at www.communications.ksu.edu/marketing . Also, please comment on this or other marketing topics on our blog, www.ksremarketingminute.blogspot.com . --Pat Melgares melgares@ksu.edu
VIEW THE MASTER SCHEDULE OR ADD NEW ACTIVITIES AND EVENTS To view the complete Master Schedule online or as a pdf, go to http://129.130.72.154/MasterSchAdd/ DATES TAKEN FROM THE MASTER SCHEDULE FOR OCTOBER 29, 2008 THROUGH NOVEMBER 4, 2008 Tuesday, 10/28/08 through Wednesday, 10/29/08 Wednesday, 10/29/08 Thursday, 10/29/08 Wednesday, 10/29/08 through Thursday, 10/30/08 Thursday, 10/30/08 Friday, 10/31/08 Saturday, 11/1/08 through Sunday, 11/2/08 Saturday, 11/1/08 through Sunday, 11/30/08 (Exact date to be
announced) Monday, 11/3/08 Tuesday, 11/4/08 through Wednesday, 11/5/08 Please Submit Items no later than Noon on Monday to include in
the following Tuesday Letter to: K-State Research and Extension is an equal opportunity provider and employer.
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